Bloomfield, a five-time Australian triathlon representative with three decades of experience in property development, will manage site selection and franchise growth across both nations. His background includes transforming underutilized urban spaces into community hubs, a track record that aligns with the brand's focus on climate-controlled, year-round facilities. The company currently operates in the United States and India, with further international expansion planned.
Ace Rodrigues, founder and CEO of Pickleball Kingdom, described the move as a vital step in scaling the brand’s community-first mission. The clubs offer a standardized menu of professional coaching, tournament hosting, and open-play sessions. By partnering with a developer experienced in delivering large-scale community infrastructure, the franchise aims to replicate its domestic success in the Oceania market.
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