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Vail Resorts Faces Revenue Slump as Historic Low Snowfall Hits Profits

Vail Resorts Faces Revenue Slump as Historic Low Snowfall Hits Profits

Conflict lead: While Vail Resorts struggles to navigate a historic lack of snowfall across the western United States, the company’s fiscal 2026 earnings highlight a sharp decline in performance. Net income fell to $147.5 million, down from $280 million the previous year, as the industry grapples with the most challenging weather conditions on record.

The company’s Resort Reported EBITDA dropped to $745.7 million for the year, a significant retreat from the $844.1 million reported in 2025. This downturn was compounded by poor conditions in Australia, where snowfall reached 57% below the ten-year average. Despite these headwinds, Vail Resorts managed to offset some losses through rigorous cost management, including $45 million in savings from its resource efficiency transformation plan.

Looking toward fiscal 2027, the company remains cautious but optimistic, projecting net income between $158 million and $233 million. Early indicators for the upcoming season show a 12% decrease in pass product unit sales as of mid-September, reflecting a broader industry cooling trend. CEO Rob Katz noted that while the weather-related losses were severe, strategic investments in technology and resort upgrades at locations like Park City Mountain are intended to stabilize performance. The board has declared a quarterly cash dividend of $2.22 per share, payable on October 27, signaling confidence in the company's long-term cash flow despite current volatility.

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